Mobile Applications

Mobile Applications

With mobile handsets by far outselling PC’s mobile marketing is set to gain in importance, with many leading marketers tipping it to outstrip other media for marketing spend over the next 5-10 years, if not much sooner.

Having the benefit of always being within reach of a customer, coupled with other benefits of the new generation of smart phones like GPS, Cameras, Barcode readers and unlimited internet usage tariffs interfaces means that disregarding mobile could prove a costly mistake.

Although over the past 10 years the mobile experience has largely come down to SMS advertising and awkward WAP then mobile internet sites great strides have been made of late to improve the user experience and this has paid dividends for those brave enough to have persevered.

iPhone and Android Application Development

With the introduction of the iPhone and more recently Googles Android platform mobile applications have really started to take off and cause excitement amongst customers.

In fact Apple claim that over 10 million applications have been downloaded (NY Times Jul 08).

Whether you’re looking to make money from selling applications, create brand awareness or allow your staff to carry out part or all of their job function over mobile, a mobile application is a fantastic way of achieving this.

As part of the iPhone application developer program and with a vast experience of working on all mobile platforms Punkyduck are well placed to advise you on and develop applications to suit your needs.